California Raisins Commercial – Footnotes
What would you do if your food started singing and dancing? Would you throw it out? Pretend it wasn’t happening? Would you sing along with it? Well, if you’re starring in a California Raisins commercial, you…kind of do all of the above? I’m gonna group a handful of these commercials together because they’re basically all the same. BUT they do have some fun lil’ nuances in each.
California Raisins Heard It Through the Grapevine
Of course, if we’re going by the awful Creedence Clearwater Revival version, it’s more like “I hoyd it true da grape-viiiine.” As much as I like CCR, their rendition of a classic tune is far too long. Like, no song needs to clock in at 11 minutes, especially a cover of one that barely lasts for three.
Anyway, now that that’s out of the way, let’s dive into the basic plot of a California Raisins commercial. A person makes eye contact with a group of raisins. The tune “I Heard It Through the Grapevine” begins to play. This music causes the pack of raisins to start dancing, sometimes including snaps a la West Side Story. The person occasionally expresses some discomfort at this fact; other times they’re all about it. Ray Charles and Michael Jackson even make appearances in these (well, claymation versions of them, at least).
There isn’t much more to a California Raisins commercial than this. Then again, there doesn’t need to be. I’d be absolutely terrified if my raisins (or any food) looked like this. What kind of growth hormones are we feeding our produce?
Luckily, I haven’t witnessed any food rocking lips, teeth, eyes, or eyelashes (though the occasional stray hair does make its way into a meal or two). And that’s probably for the best.
I’ll keep singing along with these California Raisins, so long as they stay in raisin form when I actually eat them.
